There are new changes afoot to the Google algorithm and things are definitely changing. Are they changing for the good, or for the bad? Google is ever changing and perhaps we like them for that, but it’s no fun when you lose listings, and consequently traffic. It seems that this algorithmic change lies in the [...]

You need to utilize the title tag of your site because it is important to your users, to get their attention, as well as to the engines to provide the keywords and a definition of the page. Keep the title tag short, but not so short that it doesn’t define the page, and be sure [...]

Although it won’t be in everyday use for a while, HTML 5 is being talked about frequently in marketing circles. It sounds good … perhaps too good? I say that as I see these things come on as highly touted only to fall short miserably in all areas. However, this being HTML, the basic language [...]

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