Jan

24

Is SEO an Art or a Science

January 24, 2010 | 1 Comment

I recently saw this topic come up, and it is one that I have spoke of many a time.

There is indeed a lot of (what I would call art) when it comes to SEO. Perhaps the word creativity more closely describes what I’m calling art. As a for instance, when coming up with the idea of finding a site online that you’d like a link from, then writing a webpage, or blog entry, targeted at that page and linking to it, in the hopes of getting a link back in the end, I find to be a creative action.

Sure there is science actions as well. Layout out your site navigation, title tags, H tags … this is all business as usual.

So, with these thoughts, I tend to lean towards SEO being an art form in many instances. It’s thinking out of the box, it’s coding your way down unknown territory, it’s testing ideas and working with competitive sites and all that they have going for them. In this respect I just can’t consider it a science!


Comments

1 Comment so far

  1. Katryediday on March 8, 2010 03:04

    Thanks for writing, I very much liked your newest post. I think you should post more frequently, you evidently have natural ability for blogging!

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